Social Media Marketing – What Does It Mean to Poke Someone On Facebook?

Facebook has a function called poking. You will find it on the left hand side underneath the picture of the friend you wish to poke. You simply need to click on the word “Poke FirstName”. Facebook will let you know what you have done just in case you clicked the button by accident.

You are about to poke Donald. He will be informed of this on his home page.

What is poking and what does it mean? Remember when you were a kid and you used to poke someone to get their attention? Well there are two points of view about poking on Facebook. Of course those who like and those who don’t!

Facebook poking can be just a simple hello, Hi I was thinking about you and just wanted to let you know. The person who dropped by your house when you were not home, but left a note to say they came by. Sometimes when we have absolutely no contact with someone we believe they have forgotten about us or even worse, don’t care. The Facebook poke can simply let someone know they are remembered.

It can also be to remind someone of something. Perhaps they were going to send you something or do something for you or even the other way around. You simply want to let them know they are still on your radar and that you remember or to jog their memory.

Like that tap on the shoulder you receive in a crowd; you turn around wondering who in the heck would do that to you and lo and behold there is an old friend!

Facebook allows you to poke someone who is not your friend. Perhaps you are wondering if they would say yes to a friend request, maybe you can give them a little poke to see if they would go over to your wall and send you a friend request.

Just for fun, I love to poke my young niece just to let her know that I am thinking of her.

OR

Then there is the insistent poking. Remember when your children were young and they would be on ya for something, “can I Please, Please Please??” They would not give up or give in until they got what they wanted.

Remember back to when you were a teenager and just to bug someone you would just keep poking them with your finger? “Did Ya? Did Ya? Did Ya?”. I personally remember when this happened between two boys and it would end up in an argument or a fight. These memories are quite unpleasant.

How and what you think about poking will have an impact on whether or not you will use the Facebook Poke.

How to Utilize Facebook in Your Real Estate Marketing Efforts

The internet lends real estate professionals more opportunities than ever before when it comes to advertising both their services and the properties that they are currently working with. While many are already familiar with the concept of hosting a website that contains listings for people to view, social media is something that a large number of agents are currently not taking advantage of.

There are a number of platforms that are useful for advertising your services, with Facebook perhaps being the most popular. With almost 1.5 billion active users in 2015, the importance of the platform should not be underestimated, so here are a few ways that you can use it to your advantage.

Customer Interaction

One of the biggest benefits Facebook offers is the ability to interact directly with potential customers and find out what they are looking for from your service. You can conduct polls and ask direct questions to your followers before using the collected information to further improve the service that you provide and thus ensure you are giving people what they want.

It is also an excellent customer service tool that offers people the opportunity to ask you questions from the comfort of their own home. By taking a little bit of time to answer them, you demonstrate that you are showing an interest in their business and are thus somebody who would likely maintain communication if they worked with you.

Using Advertising

Facebook as a general service is completely free to use, which makes it an attractive proposition right off the bat. You can create a page and start gathering followers in no time at all, though some people may find this to be a little slow in the beginning, especially if they are new to the industry and have yet to build a client base.

This is where Facebook advertising comes in. These ads can be targeted to local areas and age groups, allowing you to only pay for highlighting your services to people who are most likely to use them. This offers you the chance to build more followers on your page, to whom you can then advertise your services more directly.

Making Offers

Facebook is the perfect place to make offers that you might not wish to make directly on your website. You can give your followers a reason to stay on the page if you offer them something that they can only get through checking out your social media accounts, instead of simply heading over to the website.

For example, you could run an offer where you state that customers coming to your from Facebook get a small discount on the percentage of commission they pay when they sell a property through you if they use a code that you provide on the page. Not only can that draw more interest from your current followers, but it also encourages them to recommend the page to friends, thus increasing your follower count and ensuring that the messages that you send out in the future are able to reach an even wider audience.